Why *Not* Trying to Go Viral is The Best Strategy for Building Your Brand
Many people, although reluctant to admit it, want to build their audience as quickly as possible when they first start building their personal brand. Some are upfront about their desire for fast growth, while others may say something like, "Getting followers isn't my main priority, but I want my efforts to count for something."
The number of followers a person has become a new form of social currency. Even so, I’ll be honest with you: getting followers for my clients and students is **not** a top priority for me. And I’ll tell you why in a second.
Social Media Platforms: How Many Should You Be On?
So you're building your personal brand... How many social media platforms should you be on? All of them? Some of them? Your favorite one? Here's my recommendation in today's blog post. It may not be what you think...
The Reason I Share My Social Life on Social Media
If you follow me on Instagram, you probably know me better than some of my family members. Seriously, there’s not much I won’t share. Everything from the last Bumble date I went on, to what I think about Instagram removing likes, to what I’m wearing to dinner this Friday night--is all out there for people to see.
The Reason I Said No to My Biggest Brand Deal of 2019
I walked up to the reception desk and asked to speak to the nurse who had been helping me. As she came around the corner, I caught her attention. “I’m so sorry,” I said, “I think I’ve made a mistake here.”
The 5 Things You Need to Know Before Building a Personal Brand
If you’re just starting to think about what having a personal brand might look like for you, you’re not alone. These are the 4 things you must identify before you start building your personal brand:
Yes, You Need a Personal Website and Here are 3 Reasons Why
A personal website (along with a personal marketing plan) allowed me to mold the perception that my colleagues and superiors had of me. It gave me the clarity, credibility, and recognition I needed to succeed as a young professional. Now, I’ve become the #1 personal brand strategist on Google, and I get to work at my absolute dream job (the very job and title I’ve created for myself).
Here Are The Reasons My Instagram Captions Are So Long
Alright, guys. This topic has come up so frequently I think it's high time I address it. Let's talk about Instagram captions. Now, if you want to learn how to write them--you can do that here. However, this article is geared more towards the length of the caption. I often get asked the question: "Anna, why are your Instagram captions so long?"
The One Important Thing I Did to Grow My Email List Overnight
When I found Interact, I knew I had struck gold. It was the perfect platform to help me start building my email list and offer my audience something fun in return.
The 4 Things People Get Wrong About Personal Branding
I’m curious, how do you think about your own personal brand? What comes to your mind?
How to Write Engaging Captions on Instagram
One of the questions I often get asked as a personal brand consultant is how to write engaging captions on Instagram or any platform for that matter. After all, the caption is half the presentation. A great caption has the ability to make a dull image into an exciting one, or vice versa. A poor caption can weigh down a great image if it is confusing or irrelevant. Captions are important, but they definitely don’t have to be hard.