Great stories show us what changed. In this post, I break down how to craft compelling personal stories by focusing on the internal shifts that drive that change. Learn my simple formula for storytelling—Beginning, Pivot, End—and discover how to create emotional, relatable content that connects with your audience. Plus, find out how you can get support in building your brand through the Personal Brand Accelerator community.

A personal brand story without a clear throughline can feel scattered and confusing. In this post, I break down what a throughline message is, why it's critical for effective storytelling, and how to use it to keep your content focused. With examples and tips, you'll learn how to craft a story that resonates and keeps your audience engaged.

Discover the key strategies behind building a strong social media presence with consistent posting, tailored content for TikTok and Instagram, and deep engagement with your core supporters. Learn why storytelling is essential for real results and how focusing on meaningful relationships can drive success.

I wrote one weekly newsletter for the entire year, and the journey has been transformative. I initially focused on technical branding topics, but I discovered the power of writing from the heart about subjects that truly interest me. In this post, I share my insights on how to create authentic, engaging content that resonates with readers (and yourself, too)!

Feeling unsatisfied with your content on social media? I’ve been there. Learn how I decided to change my approach. This shift not only doubled my engagement and boosted my followers but also gave me a renewed sense of confidence. In this journey, I've learned that dissatisfaction is an invitation to change and that asking tough questions is key to success. Join me as I share insights from my own experiences and provide practical tips on how to elevate your personal brand.

In a world where "5 Ways to..." no longer cuts it, sharing your unique story becomes crucial. A holistic wellness coach, despite her qualifications and charisma, struggled with growth. The missing piece? Her story. When we provide context, we shape how our content is perceived and interacted with. It's not about liking a video, it's about connecting with the story behind it. Your story matters, share it, and watch engagement grow.

Discover the key to standing out with your content on social media. Learn how authentic content that reflects your unique interests and strengths can create a massive growth explosion, and why simply replicating others' strategies often falls short.

This post provides a deep dive into the world of personal branding, the power of authenticity and storytelling, and the pitfalls of maintaining a mysterious persona on social media. It outlines the transformational potential of social media for entrepreneurs. Learn how to leverage your unique story to build a loyal following, scale your business, and maximize engagement on your posts.

In this blog post, we delve into the story of "Steve," a client at a career crossroads. Despite having seemingly clear career goals, Steve finds himself constantly changing his mind, not due to confusion, but rather fear. This post explores how acknowledging these fears can be the first step towards building an authentic personal brand.

How do you build an audience? Create fantastic, high-quality content that’s authentic to you. Simple in theory, harder in practice. The truth is, most people just aren’t ready to be content creators.

The hard truth is, freebies and guides are extremely outdated. They are not very useful. But a quiz? Quizzes are engaging. I chose to launch a quiz on my website because, at the time, it seemed like an exciting way to build an email list. I figured if it was something I would do myself, then others might do it, too. As it turns out, I was right.

Uncover the secret to making anyone fall in love with you and how to post with ease and self-assurance. You might be surprised, it's easier than you think.

What if you could create highly-engaging content, post authentically, and be successful online with more ease than ever before? You can, and I'll show you how.