5 Key Strategies I Used to Make My Book a Substack Bestseller
Discover the key strategies behind building a strong social media presence with consistent posting, tailored content for TikTok and Instagram, and deep engagement with your core supporters. Learn why storytelling is essential for real results and how focusing on meaningful relationships can drive success.
I Wrote One Weekly Newsletter for a Year and this is What I Learned
I wrote one weekly newsletter for the entire year, and the journey has been transformative. I initially focused on technical branding topics, but I discovered the power of writing from the heart about subjects that truly interest me. In this post, I share my insights on how to create authentic, engaging content that resonates with readers (and yourself, too)!
Why You Aren’t Satisfied With Social Media And How To Change
Feeling unsatisfied with your content on social media? I’ve been there. Learn how I decided to change my approach. This shift not only doubled my engagement and boosted my followers but also gave me a renewed sense of confidence. In this journey, I've learned that dissatisfaction is an invitation to change and that asking tough questions is key to success. Join me as I share insights from my own experiences and provide practical tips on how to elevate your personal brand.
Why Nobody Cares and How to Fix it
In a world where "5 Ways to..." no longer cuts it, sharing your unique story becomes crucial. A holistic wellness coach, despite her qualifications and charisma, struggled with growth. The missing piece? Her story. When we provide context, we shape how our content is perceived and interacted with. It's not about liking a video, it's about connecting with the story behind it. Your story matters, share it, and watch engagement grow.
How to Actually Stand Out on Social Media
Discover the key to standing out with your content on social media. Learn how authentic content that reflects your unique interests and strengths can create a massive growth explosion, and why simply replicating others' strategies often falls short.
How To Make Yourself Impossible To Ignore
This post provides a deep dive into the world of personal branding, the power of authenticity and storytelling, and the pitfalls of maintaining a mysterious persona on social media. It outlines the transformational potential of social media for entrepreneurs. Learn how to leverage your unique story to build a loyal following, scale your business, and maximize engagement on your posts.
How to Know What You Really, Really Want
In this blog post, we delve into the story of "Steve," a client at a career crossroads. Despite having seemingly clear career goals, Steve finds himself constantly changing his mind, not due to confusion, but rather fear. This post explores how acknowledging these fears can be the first step towards building an authentic personal brand.
Maybe You Shouldn’t Create Content
How do you build an audience? Create fantastic, high-quality content that’s authentic to you. Simple in theory, harder in practice. The truth is, most people just aren’t ready to be content creators.
How to Gain Your First 1,000 Email Subscribers
The hard truth is, freebies and guides are extremely outdated. They are not very useful. But a quiz? Quizzes are engaging. I chose to launch a quiz on my website because, at the time, it seemed like an exciting way to build an email list. I figured if it was something I would do myself, then others might do it, too. As it turns out, I was right.
How to Make Anyone Fall in Love With You
Uncover the secret to making anyone fall in love with you and how to post with ease and self-assurance. You might be surprised, it's easier than you think.
A Powerful Content Hack (You Can Use Anywhere)
What if you could create highly-engaging content, post authentically, and be successful online with more ease than ever before? You can, and I'll show you how.
What (Not) to Do When You Lose Followers
I once lost a thousand followers in one month. Crazy, right? My reaction resembled something akin to rejection. Except it was deeper than that. It was the pain of being rejected publicly in front of others. I could recall one other time that felt similar.
Why Knowing Your Target Audience Doesn’t Really Matter
Have you ever met someone who tries too hard to impress you? It's almost as if their every word and action is a plea for attention, but the more they try, the more you want to pull away. Their facade leads you to question their sincerity. Perhaps, as you read this, you might be worried you’re that person! The truth is, we've all been both the giver and receiver in such dynamics. And while I’m not going to get into the psychology of these behaviors, let's explore how this dynamic could impact you negatively in the context of building your personal brand.